21 March 2016 - Architecture Corner

Innovation is to say no | Greger Wikstrand and Joakim Lindbom | Architecture Corner, episode #35

Greger Wikstrand and Joakim Lindbom talks about what innovation is for them and what problems their clients have with innovation. Greger was a speaker at ...

innovation is much more about saying no

than to say yes and you have to say no even through all the good ideas Gilligan you're working welcome to this episode of architecture corner thank you thank you customer Greg L you have been at several conferences about innovation lately could you please tell us about them well so i was at IBM interconnect in Las Vegas a few weeks ago which was a conference about cloud our tea and in everything about innovation because I think that's what enabled by by those things and that's what they are asking for yesterday I was at the in-a-day in Stockholm which is a conference where capgemini was the main sponsor where there were many interesting discussions about innovation and what it really means in practice were companies I think you can say that innovation is the constant flow of change in a way just changing itself one time it's not enough about having a continuous change flow we always improve when you continue to improve one of the problems with innovation is that was in its innovative today and for you it's not tomorrow there is always a need of improvement and continuous pushing the limits to say I think innovation is different for

different people and I've started a bit of a little bit in business school but I'm mostly an engineer and I know that innovation has very specific meaning in business which is maybe a bit different from the meaning and test in engineering I think one of the misconceptions of innovation especially within the engineering is that it's some kind of invention that you just invent stuff rather than the process under the way that you actually improved business in the long run away again how do you help clients with innovation what are the promised i had that we try to solve it everyone wants to be innovative everyone has ideas about how to be innovative the problem that most companies have is that it's hard to be innovative because there is so much that keeps them in their old tracks one thing is of course a technology but much about the process the way that you actually behave as company the head room for innovation is all over from very low so there is a might be ideas that you can't come up with something that you might be able to do but then I should doing it it becomes a tight burden you're working what are the challenges that you and the clients

have when trying to immolate because you don't on two different level one thing would be to actually get good ideas that would improve business and drive those forward to do something that you can solve them to also have a broad spectrum of ideas that you funnel down into date what you can actually and then deliver on so getting from idea until the actual delivery that's one challenge or one area of challenges normally we talk about innovation it is something about mobile is something about web something about cloud something in the front end of the modern work right now but sooner or later you come to the point where you need to integrate you need to have whatever you have behind the scenes whatever you have in the background needs to be integrated and the time that you need to change doing a been doing it in the cloud world you can talk about minutes days hours very short time frames but the in other parts of the systems you can talk about weeks month porters so the time and the pace in this different part of the solutions are very different and that becomes a problem I agree with you well you said you need to funnel down the ideas but the thing is

there are unlimited number of ideas there are so many ideas and what what can you do with them most of them you cannot do a lot with so you need to find only the best ideas though innovation is much more about saying no than to say yes and you have to say you know even to rather good ideas because only the best ones are worth investing in but how do you know they are the best ones well you have to try them in reality you have to find a way of trying failing and trying something new yeah you need to allow for prototyping you need to allow for this investigation I think the mindset needs to change going from this perfect world where you have a perfect specification you don't go to the perfect solution and rather be in some kind of a better mode in this constant better I'm always trying to do something and what proves itself worthy I will look forward with what is not really as good as it might have seen on up on the drawing board scrap it and scrap it fast that's really important try it but check it out if it doesn't work you okay you worked a lot with legacy and I think leg is I mentioned that there are things that keep

companies from being innovative and legacy in the terms of software yep many companies have thousands and thousands of applications that run that are the operating system of the company so changing anything means also changing all that legacy and it's like a heavy burden the heavy backpack they're carrying pulling behind themselves yeah so that is a big challenge but another big challenge is that the entire company not just the IT is perfectly evolved to do whatever they are doing right now yeah that's actually one client today about this specific problem that but when you look at the requirements for a change you want to do something in this case innovative you are very much limited from the operation of you this is what we do it and this is what I see I can do and I can take one step two step into the future but taking the long term that we actually losing your cell phone what you have and imagine something that would be doable and would be feasible it is very hard for most people because they are very much tied down to the way you do it today again what is needed to succeed in your mind I i think that like with

anything else what is needed is a creative innovation is passion that you really want to be successful and but it's not just about passion it's about having a culture of high quality high performance in the company it's about having all the things you need in place to be successful the right processes the right working methods the right quality but you also need to have a culture where it's allowed to to fail and you need to have excellent relationships with your customers because you know they are the people that decide if your innovation is good or not but you also need to have excellent relationships with your suppliers because in the end you are just the tip of the iceberg in the value chain you add a little bit but all the suppliers before you add maybe the big part you also need to have a culture within the company one thing I said a allowing failure allowing that you try out and the closest Anderson is possible but you also need have a some kind of culturing in place that is allowing forum promoting continuous improvement that you always change always improve whatever it might be within the way you develop systems the

way it that you're testing out the rate when the boys whatever it might be that you always improve that you always build on what you have so having these constant small changes constant small improvements rather than the big bangs that is something you need to implement as well so so in essence to be able to do innovation in a company you need to shift the mindset going from the big things the big changes into small fine grain small changes and always improve and always take the small steps I think that's very crucial how did it go bird any new innovation at your clients most of you have heard about my work with post-snowden it's been rather publicized and well in that case we were able to develop two new services IT services to help their customers in 11 working days so that was quite fast I can bring one example also from the logistics industry a few years back but we are able to for a I mean this is innocent with very low margin they are pulling stuff from point to point and it's very very tough competition but in this case by looking at the daytime look at the value of data we came very fast into position where we were able to sell

the information around the transport actually getting more paid for the information done for us with itself and we work on the point with this client that we actually were discussing whether it fright might be for free so the actual basic service that there is a very hard competition and go for free but the value and the money comes in from data corrupted so where if you want to know where packages you have to pay extra that's free one that that part is a very basic information when you're a big company and you buy lots of transportation having a fine-grained details of what transportation was done all the small model actually have have a big value when you buy more services and more transportation then you have a very good basis for negotiations actually given insight into the details of transportations give this client a very very good advantage that kind of information were you able to solve dragging you work in do you have some final advice to the listeners I think the main thing is you know do to get started and try doing things not waiting until you have everything in place your start what's the worst that can happen

yes exactly just start and the next thing is innovation is not the one it's not funky something to do once or just try it you have a process for it you need to have a contingency but it started for sure just started and then make sure it continues thank you very much for sharing your experience about innovation Thank You customer it was nice to be here again thank you thank you for watching this episode of architecture corner welcome back for a new episode next week and the topics for this season our security innovation and talent looking forward to that indeed

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