01 August 2018 - Belvista Studios

How User Experience Design Relates to eLearning & I.D. | How to Create the Best eLearning

Inspiration is all around us and at a recent user experience (UX) meetup we learnt how web designers, online shopping websites and other industries apply UX ...

all right welcome to another episode of

our podcast here at Bell vista studios where we talk about things instructional design and eLearning I would like to start off by just doing a little bit of gratitude Hanna and so what are you grateful for today I would say I am grateful for the amazing connections I have in my life so the relationships yep and just having the ability to meet new people and continue discovering new humans in the world I think I've noticed that recently like speakings like two old friends that's been amazing but also meeting new people and even like we spoke to the new person this morning and that was like really cool energy and yeah I mean if I went to this week they're amazing people there so yes that's what I'm grateful for known actions with new people that's really cool thank you for me I'm gonna say I'm it's gonna be like really corny probably but I'm actually really grateful to be alive I've just been noticing a lot of less fortunate people out in the world and just grateful to be here be functioning as I am to have the experiences that I have behind me the family that I have all that kind of stuff so I am grateful for that and I in

this essence of gratitude I would like to invite the learners now to take five seconds or they're not learners in a learning mode I was the listeners take five seconds to just think about what you are grateful for and so yeah take five seconds now and really feel it I think all righty let's get into it so you've recently had the experience of being exposed to the world of user experience from their kind of Avenue like when we learn about it we really make links like oh this is what we do naturally but you have user experiences like they're coming from the web design world from the product design world from architecture so many different industries it's really cool to get them in together so I know that you went to a meet-up recently and you got to hear from other industries that are very diverse from ours so would you take away like what could you say user experience is so yeah the meetup was awesome that was very inspiring people there and I think user experience I found it really interesting because I know we talked about putting your user at the heart of your design that's something that we're

really passionate about yeah and I think a lot of the things they spoke about was to do with that so really understanding your end user and designing for them not just designing what you think will work for them but actually thinking about what's gonna work for this person and what's gonna be the best experience for them so I guess user experience from what I got from the meetup would be just really focusing on the experience of that user is going to have and what do you want that experience to look like yep I think the main parts that came across was spending the time researching so yeah figuring out what your energies are needs and like looking at what they actually are going to be doing rather than just providing them with information so figuring out what are the actual actions they're gonna take and how can we find out the information in relation to that yep and then also designing prototypes so once you've figured out all of the information that you need you can look at creating a certain product and testing that with your user yep so yeah that's cool um and I suppose if you could give examples on maybe from the world of web design to

show that in a practical essence yeah so an example that we did was we got given a project for a sauce so shopping online shop yep I think I got that up yeah yeah the man who was running it basically went through the process of how you would do that so let's say a sauce came with us came to us and said look we want to improve our online shopping experience we want people to find it easy so we're looking at how would you achieve that so that was around figuring out who the end user was so we spoke a lot about personas and I know that we do some work with the sodas I'm not really interesting and yeah figuring out before you start your research who are the people that are actually going to be using that product yeah and I question I had because I find it really interesting I think with the sona's sometimes we need to make assumptions yeah yeah I just wanted to explore with a group because I I know we we really try and get the information from the end user and get the actual concrete but it's not always possible sometimes you need to make assumptions so I thought oh my god it's like in the

user experience world like do they make assumptions or do they only rely on facts and I spoke to him about that and asked that question and he said that when he has a persona he splits it into two parts so he'll have a part that's assumptions so he might say this is who we think they are this is what we think they'd like doing and then he also has the facts so this is actual information that we've collected that we can use yep and he said as long as you make it really clear in your research that these are the assumptions and these are the facts yep then that's okay and then you can go back to assumptions if there's certain assumptions that you want to get concrete factual information from you can test that assumption so he might say okay for the purpose of this project I'm gonna test these three assumptions and you figure out a way to test that so that could be going out to users and asking questions watching them in their environment there's lots of different ways you could do it yeah so yeah building personas around who that jeez and then once he had that information using that when you design your product so he said when he's

designing a product and he has that research he'll have that research front of mine so he might have a page on his desk that says this is the end user yeah well and he puts himself in their shoes so he goes okay this is Who I am the same and what my experience be like yep and just like something as simple as having that visually at your desk or wherever you're working can really make an impact to the way that you design I've seen that actually where they'll have like a literal photo of someone whether it's from Shutterstock or whatever but they will have the photo of the 54 year old woman or the 90 year old man and they give him a name so that they instead of like dot points on a piece of paper they're looking at the human and really connecting with that person so I think that's a cool thing definitely yeah that's cool and I think one of the things that is really interesting is around the assumptions like if you think of a sauce like it's quite easy to go this is a female love shopping probably has credit cards that are like maxed out and you can build this real story and based on a stereotype but it is fully

ascend and but it's yeah I think you got to really challenge that and like ask the right questions because if you think about who the biggest buyers of cars are like Azar's is obviously online shopping so it can be predominantly you know send it around if this is a woman's kind of place but guys shop to you know wear clothes and but if you think about buying cars you know like they you think a car is something a guy would know more about but I'm pretty exact stats but I've heard something like 90% of car decisions are actually made by females so it's like yeah I think you definitely got to check those assumptions and try not a stereotype as much as possible and what about like the whole I know you were at the conference recently and a key theme that you're talking about there is nice to know versus need to know and from my experience with user experience design that is really essential to the whole user experience experience so like what have you got to contribute on that yeah we actually had a conversation that I found really interesting at the Meetup yeah and it was around only including what's necessary so I think sometimes

we're deciding we think oh we can add this and we could add that and we can make a cool that we can give them this option and offer all these extras yeah cuz you get excited yeah you like what can we offer what can we do but we spoke about how important it is to keep it really simple so for the example of the online shopping rather than having stages where it's like oh would you like to buy this as well we spoke about an example where say for example you purchased a book and then a part of that checkout process said hey like if you purchase this other book why not buy this extra hand guide yeah yeah that avoids me yeah and yeah they realized that people were dropping off at that point of work going through with the transaction because that was thinking this isn't easy like why are they asking me these exhibitions it's become too difficult so I think just focusing on what does what does that user actually need to do to get through that process and not putting in too many extras so they get overwhelmed or frustrated and end up just not using the process at all yeah yeah it reminds me of a project that I was cueing recently

advised where you know we can put unnecessary clicks or unnecessary screens into our e-learning that like when we're doing our QA we try to do it as a user and yeah I like it definitely comes up for me and maybe it's because I have like short attention span or whatever I become impatient but at the end of the day I could be a potential user and I know that I find myself going this is pointless like you made me have to read too much you made me have to interact there and I shouldn't have had to interact and I know like that might be a pop-up before an activity I'm just like well why do we need the pop-up why can't we just have the instructions on the screen of the activity or even just like if you've got a learning hub and then it's like those three topics and you click into a topic and then it's a title screen and then it goes to the content it's like yeah that's an extra screen and extra like second of my life that you've just wasted like I know I chose the topic so give me the content straight away that's what I want so that's definitely is how I can relate to what comes up when we're doing like the user testing yeah yeah I think our time

is very precious like we have so much going on in the world and I know I have like when I wake up in the morning I'm like oh I have like I can do this or I could do that and there's so much grabbing my attention whether it's like on your podcast I want to listen to you what's happening on Instagram what's happening on Facebook who's messaged me on Facebook Messenger I think with all of that happening like you really need to if you want to get people's attention you have to make it really simple and if you make the process very hard they're just gonna say it oh look I'll get something else done that's so much easier and they're gonna completely lose interest I think that's really yeah that's definitely for me I'm like make my life easier or you lost me and I think one of the things that we can pick up from the e-learning development world and those people that actually put development instructions into their storyboard is around that consistency so thinking about websites where does the navigation sit like in copy the things that you see out in the world when you interact with your phone where do you get the buttons where is

that consistency being translated into your elearning design so that you're not having to click up at the top right to get your next button and then on the next screen just because it doesn't fit in with your interaction it's down on the bottom right or it's over on the left-hand side of the screen like that yeah let's set of having to think oh how do I get to the next screen you know whatever it is like it's so annoying and so yeah lose your learner's they become disengaged so I think look at websites look at app designs look at yeah book covers for the like tidal screens that you design and really look at that consistency from the world around the learner so that you can really engage them because it's just kind of seamless their learning experiences seamless to their world outside of that yeah definitely I love that I love the whole getting inspiration from what's out there already I know the other day like you said have a look at at like the way apps are designed for a menu screen that we work yeah yeah looking that up on Google like so many amazing things came off and

I was like well like there's so much out there already yep and it's not thoroughly copying it's just like taking elements from things out there in the world that are already awesome and using that to create something new yeah but you're really sticking to what's the way that things are designed now so if you are creating a website what to other websites look like because if you create a website that's completely different from all the other websites and people are gonna go on it and be like I have no idea what I'm doing setup whereas if you design it how others have designed that people already have that muscle memory of okay this is where this button usually is this is usually how I find this and they can navigate through your website in a much easier way yeah so yeah I think that's really cool getting inspiration from others out there in the world yeah awesome and what do you think the factors of user experience design what is it concerned with what factors is it concerned with well we actually we did a really cool activity is focusing on four different components of user design cool and we is the a sauce

example and split into pairs and do that together and I really really likes this the way it was set out and I think we could definitely use it for our learning solutions yeah but it was the four C's so four different things that you focus on that user experience designers focus on yep and the first one was component so that around what's involved with this end product so for the example of our e-learning modules it would be the storyline development file the buttons that are in the file the videos that are within it yeah the LMS that it's going to sit on and literally every single thing you can think of that's associated to that ed product and to jot that down yeah all of that will have an impact over the way you design and then the second C was characteristics so that was around what characteristics will that end product have if it's the best version it can be yeah sorry being easy to navigate engaging it might make people laugh people can get to it really easily and you list out all the characteristics it would have then the third C is challenges so what challenges

will there be with this product so it could be I don't know if the e-learning modules it might be it has to go on a certain LMS or P like it might be accessibility so some people might be vision impaired so that's a challenge we need to figure out how to design it in a certain way so looking out every single challenge associated with it how would you find those challenges well I think when you get your project yep the client may have some challenges in mind already right like they would know yeah okay and also I suppose speaking to the users yeah that would delay speaking to the users and yeah I'm thinking with user experience we spoke a lot about like fixing and products that needed fixing so it might have been there was already a online shopping forum set up but people aren't finding it easy somehow they figured out that it's not the most efficient way so a challenge could be this is the problems that people are having so people are dropping off at this stage or people when they're putting their card details in it's not working look at their cards because like getting accepted so that could be challenges if it's a products that's

already existing yep that could be exactly challenges as well well that's cool yeah and then the last C was characters so that's around every who's involved in the product so basically the stakeholders so for our e-learning modules would be the client and Jews are the subject matter expert us developing a whoever looks after the LMS and the organization and just writing down every single person that's involved so you can incorporate that in your design as well yep so yeah we did that activity was really cool we wrote down some interesting things and it was interesting every group had a really different view on it really well yeah everyone took it really differently and sort of went at it from a different angle so he said it just shows how user experience everyone sees it so differently so it's about getting as many people as possible to have a say so you can get as much information as you can know it's really interesting and then just using that information to design your product in the best way that's really cool umm do you have any other like final tips or I don't know things that you'd

like to share on the topic of how users what user experience design is and how it might relate to e-learning or instructional design I think it's just about when you're designing it's very similar to putting a user at the heart of your design just doing everything in your power to step into the shoes of that end user and going to the effort to really understand what the experience will be like for them yep so whether you need to get their end users to test the product or getting them in a room and talking about what the experience is like and I think it just highlighted not making too many assumptions or if you are making assumptions just make sure you know that they are assumptions yeah like to label them whom differently yeah I think that's what I like it like just yeah definitely label it if it's an assumption and yeah I think it's just so important like you say experience it's so similar to what humans said to design that we love that it was really cool to hear how other people do it and the processes that they have yeah it was really cool awesome well thank you for sharing I know and we did a I think our

first podcast was on human centered design so if that user experienced the persona talking to the end user interests you go check out that it was on human centered design yeah Thank You Hana like really I love obviously having these little learning moments with you within pelvises studios so thank you and thanks for sharing to our listeners and listeners I hope you have an awesome day remember to do your gratitude tomorrow and if this has added value to your life please share comment let us know the feedback so that we can improve and add more value to your learning and instructional design craft thanks guys have a good day

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